What Is Affiliate Marketing About?

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What Is Affiliate Marketing About?

Do you want to know! What is affiliate marketing about? This article will explain what it is, give you the best place to learn and make money from a business using affiliate associated companies.

what is affiliate marketing aboutIn the world of the Internet, it has come to pass that a lot of companies are now using the marketing efforts of individuals seeking means to make an online stream of income. This happens in a variety of ways that you have most likely have seen but may not be aware of the total relationship between the parties involved.

What you end up with is a collaboration of two sides that form an affiliation with each other to get products and services into the hands of the consumer.

  • Advertiser
  • Publisher
  • Customer



what is affiliate marketing about advertisers

Advertisers are the businesses that provide a product or service that either they create or warehouse products to be sold. These companies, in turn, have a monetary system in place where they will pay out commissions to publishers who sell their goods or services that they provide. If you have a product or service that you’ll pay out a commission on then you to are considered an Advertiser.



what is affiliate marketing about publishers

On the publisher side, you are a company or individual that markets to sell products or services of others for a commission. The publishers will do this through the form of links and banners on websites using graphics, landing pages, splash pages, web forms, email lists and possibly through their social media connections. Some will even utilize phone numbers as well.

These embedded links will have tracking numbers supplied by the Advertiser that the Publishers will incorporate into their marketing methods for the Consumer to click through and possibly purchase.



what is affiliate marketing about consumers

The Customer is part of the final stage where once they click or fill in a form from the Publishers Marketing strategies. The tracking code embedded in the link is sent through to the Advertizer that now knows whose marketing efforts has brought the customer there when thy finish the transaction. This is known as the conversion.


How do the links work?

There is a term called a Cookie which e-commerce relies on with patented technology for an Affiliate relationship.

A cookie is used for storing specific information according to its purpose such as browser history, passwords for logins, emails and in this case with affiliates an individuals information on their unique link.

These cookies that get logged into your computer will keep a log that tracks where you surf and what you view. This is one of the reasons that after a while the adds you start to see when your surfing comes back with more of your preferred preferences each time to what you like. These links can be time and date sensitive in the case with most affiliate links where after a fixed period the cookie no longer passes on the information on who initially set you to an Advertiser’s site.

These tracker links will pass on the information of the Advertiser, who brought you to the Publishers site with the particular add and percentage to be paid when a customer completes a transaction.


Affiliate Marketing Benefits



what is affiliate marketing about benefitsFrom a business point of view you require:

  • No special skills
  • No restrictions on nationality
  • No age restrictions for adults
  • No large startup costs to be involved


Extra benefits

  • Can receive training for Affiliate programs
  • Many companies offer Affiliate programs
  • Big brands like Google, Amazon, and others support the concept
  • You can brand your products and services through affiliate marketing
  • Connect with varying sizes of many popular and diverse audiences


Who is Affiliate Marketing For

Affiliate Marketing is a method of having the opportunity to run an online business as a publisher where you’ll advertise for somebody else’s products or services without you dealing with all the back end of creating, warehousing, shipping as an Advertiser. There are some that do but for most you’ll simply be a publisher. Now there are circumstances where you could do both

Now there are circumstances where you could do both. Some people will get involved with Clickbank or set up an e-commerce storefront where you can sell ebooks and software that you may create where they simply get downloaded. Working as an Advertiser in this capacity or affiliate marketing is much easier than the full brick and mortar route.

what is affiliate marketing about forThe people that tend to choose the Affiliate Marketing path are:

  • Home Based Personnel
  • Online Entrepreneurs
  • Colledge Students
  • Unemployed
  • Retired

The list could go on as people can come up with many reasons to make extra money or replace existing jobs, the fact is just about anyone can get involved.


Who is Affiliate Marketing Not For

When it comes to determining who affiliate marketing is not for, there are the obvious ones to mention and then there are those not so obvious if people are not honest with themselves. Even though Affiliate marketing can be for anyone, you need to have the right mindset to take the appropriate steps to make a business work online just as you have requirements to run a successful what is affiliate marketing about not foroffline business.

A clear choice not to get involved is for a lot of offline companies where Affiliate marketing does not fit the mold for their online presence. Some companies could benefit from becoming Advertisers to bust sales or even see about doing the Publishing side of things which I’m doing with my renovation Business TD Remodeling. There are many companies where this is not an option.

Another obvious consideration are, the people believing they can make piles of money for basically doing nothing. Anyone that operates a business knows that to have a successful business you need to work at it and put the time in that is required to make things happen. There are, to many people thinking there is some unique system that just has the money being deposited into your bank account just because they signed up.

There are plenty of websites promising people all the easy money to get rich overnight as if money will rain down on them just for signing up. Not going to happen! In fact, if anything these companies will squeeze every nickel and dime out of you before you realize you’re not getting anything.

If you have no time to make your dreams come true and expect others to do it for you than Affiliate marketing is not for you.


So what does it take


  • what is affiliate marketing about and takeIt takes time and energy, and you need to know or be willing to learn.
  • You need to keep learning as the Web continually changes year after year.
  • You need to be on top of the changes as they come and have a plan of action.
  • People will help, but they will not give you a free ride and line your pockets.
  • It will cost some money; it’s just a matter of where’s the best place to spend it.
  • It takes time and patience with the conviction to see your work through.


If your willing to take some time, then I can show you where you can start with a free package to learn with a step by step approach that will put everything you need to start for having a successful online business. You want to know What Is Affiliate Marketing About; then there is no better time than now to check out this free package!


No credit card required, get started today!

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“I’m Travis Smithers owner and author of this site.

Travis Smithers boatingAs you can see from the image to the left, boating is something I regularly like to enjoy with friends and family on my sailboat. Having an online business gives me the opportunity to pursue my passions.

What passions would you like to pursue that makes you happy? Join me and thousands of others who choose to make a difference in our and other people’s lives.

Oh! By the way, love having comments and shares and look forward to seeing all those of you that join me for having an online business to follow your DREAMS!”




April 8, 2016 at 6:50 pm

Great article. I wrote an article on affiliate marketing yesterday and think you outlined yours a bit better then I did. Very clear outline and very easy to understand and follow. I love affiliate marketing because of the residual income it can provide. Earning commissions is nice but when you find those affiliate programs and products that offer residual income that’s when things really do get exciting. Imagine selling 4 of 5 of something and having you’re rent covered for months to come! Another thing I really like is because you are not selling your own product, you don’t have to deal with customer service which takes alot of patience and time. All you concentrate on is traffic, content, and conversions.


    April 8, 2016 at 7:09 pm

    You actually summed up some great benefits to why so many people are looking into doing online businesses by Affiliate Marketing. It has all the best features that minimize your time and efforts to running a successful business online.

    So many other forms of business require larger amounts of money to get started and operate plus all the extra employees and the work to managing all of that. Affiliate Marketing simplifies all of that and costs peanuts in comparison.

    Glad to hear you’re already on the road for being an Affiliate Marketeer and you have a great day Alex.


April 25, 2016 at 10:21 am

Great explanation of affiliate marketing. I am sure a lot of people would be interested in an opportunity like this to make extra money online.

However as you said it is not for everyone as it can be hard work, and you need to treat it like a job, or you won’t get consistent sales, or enough to make it worth while.


    April 25, 2016 at 7:06 pm

    Hi, Michel and that is true that all online opportunities will take work. Most of the time it’s at the beginning when you first start, how much you do at the beginning will set the tone for your success later on.

    Once you do have a proper online presence you can reduce the amount of work you do and still earn an income after you have established your website and then keep the maintenance portion on the go by accumulating some additional content.


April 25, 2016 at 12:03 pm

That’s an excellent overview what affiliate marketing is about. I find it effective approach to break affiliate marketing down into three parts like advertisers, publishers & customers. Essentially, this is what it actually is. No magic, yet so powerful & there’s unlimited potential to it.

I like the way you pointed out “who is affiliate marketing not for”. Offline companies are a good example to fill this spot, I’ve never given it too much thought but it makes sense indeed. I suspect there still might be a slight carry-over & some benefits but I believe it requires some clever solution to make it actually work in each individual case. Sounds like an uncharted territory & the first man who invents a system to connect these two dots can create something revolutionary. Well, just a theory, but whatever follows I’d still prefer to stay optimistic about it. Wouldn’t you?

No easy way out here nor there, that’s reality, but definitely a good pick to build our future through passive income. In my opinion Affiliate Marketing is about longevity & this is one of the key parts leading to success.


    April 25, 2016 at 7:22 pm

    The Internet is an excellent way to see about making money and for most people Affiliate marketing is the best opportunity they have to get in on it. My regular business is normally restricted to where I live but by incorporating affiliate marketing I’m able to have my website address a larger audience than ever before.

    Running my own business is great, but doing an online business is better.


May 13, 2016 at 11:40 am

Sounds like a lovely way to make some sort of career online but what is the learning curve like? How long did it take you to get up and running and to a point where you consider yourself successful? Did you find the training difficult or do you beleive that anyone could learn the ropes?


    May 14, 2016 at 1:14 pm

    I believe anyone can see about doing Affiliate marketing if they have the right mindset. Not everybody can do an offline business But I do believe anyone can with online.

    An online business is easier to start and get involved in. Regardless of what type of business you do on or offline you still need to put time in. Anyone thinking they will get rich overnight is not realistic and will most likely fail unless they change their concept.

    People learn at different speeds and have a certain amount of time to apply each day or week to build the business.

    It took me three months to learn and apply, ten months to start to earn money and like all businesses it will now be ongoing to build it bigger. I figure 3-4 years to make the kind of money I want to put my online business in maintanance mode to keep earning but requiring less work to keep earning.

Chris Towers

May 26, 2016 at 1:06 pm

I have looked at a lot of methods when it comes to making a living online and I have to agree that Affiliate Marketing is definitely the way forward.

It can be the most reliable source of income on the internet it marketed correctly and the benefits are amazing.

All affiliate programs being free to use and the fact there are literally millions of products to chose from makes it a reliable steady source of income.

I think with the correct training and information anyone can set something up and make a success.

Do you have a preferred source of training when it comes to Affiliate Marketing techniques?




    May 27, 2016 at 12:22 am

    I found all the lessons I received at Wealthy Affiliate where great for creating and designing the website to be set up for generating an income but I would say the weekly seminars and the extra training the community has to offer keeps you right up to date with what is going on.

    You could search the Internet and find a fair bit of the training from other sources but for me, I do not have all the extra time to waste to go searching and discovering what is valid and what is not. At Wealthy Affiliate, the questions you ask or the training that gets posted is always on topic and what works for today to help keep you on the right track with no upsells like a lot of the other sites.

Ryan L

June 10, 2016 at 2:25 pm

What a great article about affiliate marketing. You explain the whole process from start to finish so precisely. One of the major factors behind my decision to become an affiliate marketer was for the potential revenue benefits and attractive lifestyle opportunities it offers. Who wouldn’t want to make a residual income? Never having to worry about customer aftercare is a massive bonus too. The list of advantages far outweigh the disadvantages of doing this business. However, it’s not for everyone and you are not guaranteed to succeed. For those of us that do go on and make a healthy income, life is great, you understand that hard work pays in the end.


    June 10, 2016 at 11:59 pm

    Like all businesses you need to but the time and effort into them if you expect any real results. I see far too many people think that just because they start a business, the money will start to roll in, nothing is farther from the truth.

    Starting a business is just that, the start and some things are required to be done to make any business successful. Those willing to take the challenge are the ones who tend to succeed in business.


June 10, 2016 at 3:10 pm

Hey Travis,

really great explanation of Affiliate Marketing.

But I think it is like with anything else in life. If you don’t sit down and do your homework it may not work out for you in the end. So I agree with you that it is a very good way to make some extra money and even live from it, but you have to be wary of people promising you to get rich over night.

With affiliate marketing you can get rich over night if you have a lucky day but most likely the success is building up step by step. But in order to get there in the first place, you really need to do your work and spend a lot of effort, then the potential will be huge.

Thanks for this great article



    June 11, 2016 at 12:08 am

    It is true Rene that the potential to make massive amounts of money are there, but it is not anything someone should bank on as there are far too many things that need to happen to earn the larger incomes. It is best to set up a plan of action and work the plan to make things happen step by step till you reach your goals.

    As I have mentioned in different parts of this website and many others on the Internet have mentioned, there are many different ways to make money. Watching out for con artists is something that people need to take care for and deal with online or off so that will be something we must all watch out for in this world.

    There will always be those that what to take advantage of others by taking the easy route no matter whom they may pray upon and it is up to us to watch out for them and not get taken in by their lies and tactics.


July 2, 2016 at 1:46 pm

Hi there, thank you so much for such a detailed explanation. I think affiliate marketing is a great opportunity for anyone willing to make honest money online. The thing is, a lot of people expect money to come easily but it won’t happen. It’s a long journey because writing quality articles takes time and commitment. The ones who succeed are those who persist and put readers first. Profit will come as result of how much help you are able to provide through your content. However , the opportunity is open for anyone, and there are great learning platforms out there, such as wealthy affiliate.
All the best


    July 3, 2016 at 10:11 am

    So far the biggest thing that I have discovered is there are some great options for website builders to create a site. Then you can also find some sites for marketing and others for content and design for different platforms. When you start to add all of these various companies up to give you the flexibility to have a fully functional business site, the monthly or yearly amount of money required starts to escalate.

    Then when you take a site like Wealthy Affiliate that has everything you need in one location for a successful business, they are one of the best and lowest prices for what you’ll receive compared to any competitors offering the same kind of packages.

    What I do find is they tend to run short with what they have to offer, lack the tools and training, have communities more into upselling rather than having your back. In fact, most sites trying to provide what Wealthy Affiliate is doing are charging crazy amounts of money for their services which most people come away claiming them to be scams.

    So far for the price and what you receive Wealthy Affiliate is the best the Internet has to offer to date.


July 2, 2016 at 1:55 pm

Great article and much informative.
Sounds like Affiliate marketing is the best way to make money online to me, but i would like to know how long to it would take to start earning some money, like in less than year or more. Is the training hard or anyone can do it without struggling?


    July 3, 2016 at 10:34 am

    All very important questions and also relative to each individual.

    You see the way the training is set up; anybody can learn how to create and build their site to rank and get traffic. The time it takes to learn is a matter of how much time and effort each person has to put in hourly each day or week. Some people can learn certain things faster than others so each segment will vary to the amount of time each person will require to learn each part. Some parts will be easier while some others will be trickier but everybody does learn at their pace and will achieve their goals if they stick with it.

    As you learn, you’ll incorporate the teachings into your site which will transform into your progress. These advances will be a reflection of the time it takes to making money from what you have been learning and how fast you create and put your learning to work on your website.

    From comments in the community, the average time it takes to start earning money and see your business growing is 3-12 months. When I first started with my hobby site and two months later redesigned my business site, it was eight months for me. I knew zero about using this platform for a WordPress website builder and how to use social media and everything else that went with building content for SEO and acquiring ranking.

    Just over a year ago I had no clue as to what needed to be done and how. Now I have a few sites and working at creating a larger online income.

Matt’s Mom

July 21, 2016 at 3:10 pm

Great eye opener on what affiliate marketing is and what it takes to be an affiliate marketer. I have learned this too, that it takes drive and focus and effort. But the rewards way outweigh anything. It is great to be able to stay at home with my family and earn a living online. Is it easy, sometimes, but the effort is well worth it!


    July 22, 2016 at 12:28 pm

    As time moves forward, there are more and more people looking for answers on how to create an income online. Having the option of stay at home and generate an income is great. Affiliate marketing is making this reality more than ever.

    The biggest thing about making an income from the comfort of your home is by having the proper method. There are different ways to make money, but there are also plenty of ways to lose it as well. Places like Wealthy Affiliate that have a website builder for you to create a site and put your sit online to promote products/services is one of the fastest growing opportunities to achieve your stay at home goals.


August 11, 2016 at 10:54 pm

This is great information on affiliate marketing. I have been hearing the term all over the place for a while now. But I never really understood what it is and how it works. Your post answers all of the questions I could’ve possibly had about it. I think it’s a pretty cool hobby to have.

Ok I do have one question though since I am seriously considering starting in the Affilaite marketing field soon. Which domain hosting company do you suggest I use?


    August 12, 2016 at 9:58 am

    If you’re looking for a free website, then Wealthy Affiliate is your best option for flexibility and having the least amount of limitations. For you to rank and do all your SEO and marketing if you do not already know how then my section on Best Resources for Website can help you out with that.

    You could use Wix, Weebly, Squarespace and there are a few other top website builders, but I would recommend Wealthy Affiliate. As a paid package over the other providers, Wealthy Affiliate will not only help you with building and hosting your website but will show you how to build your site to rank and have proper SEO. Wealthy Affiliate will show you and teach you how to create a successful site to earn an income.


August 30, 2016 at 12:23 am

I am still new to affiliate marketing world. I have to agree with you that it is hard work and patience. I like the fact that you said that. Most people are misleading others by saying that it doesn’t need a lot of work and also hide this fact. I like that with affiliate marketing, there is always products you can promote.
Thanks for stating the truth about affiliate marketing, that is all I wanted to here.


    August 30, 2016 at 10:08 am

    Most will tell you how simple it is to make money and that you require very little effort as most people want things the easy way. They will say and give you all the information you want to hear just to get your money. The reality is it’s not as simple as most sites say it is, and it does take work and patience.

    Depending on what you know or how fast you can learn can make a difference to how hard or long it will take to make money. Also, anyone can earn money online if you have the right mindset and are willing to work at it. If you expect to do next to nothing and believe these people are telling you about unique systems on autopilot etc., then you will lose.

    If it were so simple, everybody around you would be getting rich from the Internet. We all know if we take a look around, we are aware this is not true. You can make money but you need to know what to do and work it, this is where my #1 recommendation can help people. Wealthy Affiliate teaches you what you need to know and how to apply it if you are willing to learn. Anyone can learn it if you’re ready and willing.


November 20, 2016 at 7:24 pm

Hello, thanks for the wealth of information on affiliate marketing. I am very interested in making it with affiliate marketing but it is tuff. I love the way you explain things and look forward to using your information to guide my way to success. Please continue to give us articles like this and informing us of the ways to making money.


    November 20, 2016 at 11:20 pm

    Each month I’ll be passing on some of the information that I have been learning about and posting what works and leaving out anything that doesn’t work. I also have a resource section that many people also find very helpful for developing their websites you may want to check out. The easiest way is to just go through the main menu bar that has all the buttons listed and the drop down buttons.


March 6, 2017 at 12:36 pm

Thanks for your article on affiliate marketing.
I have been doing it here and there for the past few months and have recently earned my 1st commission!
It’s definitely a long term business and nothing gets handed to you like you mentioned.
How long have you been doing it for?


    March 7, 2017 at 11:37 am

    I first started over ten years ago having a business online. Once I was laid off, I started my own business and never looked back. This particular site is only going on its first year since I created it when realizing how much Wealthy Affiliate could help others.

    I started with Wealthy Affiliate almost two years ago when I wanted a better provider. After discovering WA, I built a test site then shortly after I transferred my primary site over to WA. Once I had applied the teachings and checking out what Wealthy Affiliate was all about I decided for the first time in just over a decade to promote WA to others so they would have the same opportunity as the others in the community and I have found.

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